Software Instructional Content

Created, directed, and executed a large-scale project to increase client satisfaction. For over 950,000 software users, the training content is widespread and aims to make software usage increasingly accessible for different schedules and time zones.

Content Marketing and SEO

Organized, researched, and executed a marketing strategy for accumulating new company leads. By organizing an effective SEO plan, my team was able to gather over 100 new leads in only a few months, solely due to a cold keyword strategy.

IBS 2024

Created and executed a holistic marketing and content creation plan for the promotion, reporting, follow-up, and following-year-promotion of my company’s presence at the largest construction conference in the world.